What makes a good website by Spirus

Website design is not just about the look of your website, it includes the chances of your website being found in a Google search, the ability to interest and convert customers and how well the site works for users. A good website is vital to your business success – in many cases a website is […]

Coaching and communications workshop by Spirus

Would you like to improve copywriting skills within your business? How many times have you needed to write a blog, newsletter, annual report, website content or press release and felt no one had the correct training within your business to create the content? Spirus can help you bring excellent communication skills in-house. If you would like […]

Officer's Mess Duxford, Go Networking Alzheimer's Research

Supporting charities is something close to our hearts at Spirus, so we are delighted to be attending the next B2B Networking event at Mantle Business Centre this week, where proceeds of the ticket sales will go to Alzheimer’s Research. Most families are affected by Alzheimer’s’ disease at some point so this is a cause that […]

Spirus Marketing_How a CRM will improve your sales calls

CRM systems can turn your sales calls from so-so to memorable and meaningful. The CRM stands for Customer Relationship Management and in order to build better relationships with your customers it is well worth investing in this software. Used properly by your team, the CRM will be a brilliant tool for storing every scrap of information […]

Single Parents Wanted for Cambridge Uni Research - can you help?

Can you help with a Cambridge University survey in return for a £20 Love2shop voucher? Cambridge University wants to speak to single parents, aged 35 or under, who live with their children less than half of the time. The researchers need to speak to parents who have their child to stay with them for at least […]

Spirus Marketing celebrates 4th birthday with exciting new client

This month we celebrate our fourth birthday and share our birthday cake with an exciting new client. Launched by Tania Verdonk and Jo Riches, Spirus has gone from strength to strength over the last four years and is excited to announce it is now working with recycling and waste management company Ellgia. Joe Rudd, sales […]

The evolution of content marketing

Content marketing isn’t new, nor is it a one trick pony. It’s constantly evolving, offering opportunities for virtually any brand to boost brand engagement. (Just don’t call it that when you do it.) So here are our Top 10 tips for better content marketing: Mobile is king. More than half of all online content is […]

Why you need a third party to carry out employee satisfaction surveys

Why conduct employee surveys? Employee surveys can help reveal the best way to retain good staff and keep morale and productivity high. But done badly they are worse than useless. In fact, most generic surveys bear no relation to your employees’ specific circumstances and will inspire nothing more than an eye roll from staff. What’s […]

When everything is digital – who can you trust?

It’s hard to know who to trust online and companies need to respect consumers’ wariness, and take the necessary measures to keep customers safe. Social media can be a volatile space, and companies should take every precaution to uphold professionalism and customer experience. Fortunately, social media platforms are helping this with new and improved features […]

Christmas advertising....what works?

From feel-good festive fun at retail with the likes of Bouncer the Boxer and Kevin the Carrot, to hard-hitting charity messaging like The Alzheimer’s Society’s Santa-suffering-dementia advert, Christmas advertising often involves big names and bigger budgets. But ultimately it comes down to what works – so here’s our advice for effective advertising, at any time […]