Jo joined the Spirus team in March 2016 as a Telemarketing Consultant. Jo has a background in market research and analysis, working mostly in client-side roles at Bacardi & Unilever. Her thirst for insight, attention to detail and love of data (yes, really!) ensure high quality, relevant and actionable information for the recipient and will be extremely valuable in the Spirus “marketing for sales” approach.
Her market research experience is largely in handling multiple sources of data, interpreting results and presenting to a wide variety of audiences. Jo has a range of research experience, from producing KPI reports and managing databases, to monitoring consumer trends and competitor activity.
Outside work, Jo loves travel, cooking, getting outdoors and meeting new people. Originally from the north west, Jo now lives just outside Cambridge with her husband and two lively children, after 10 years in London and some time living abroad in Palma.