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Networking – It’s good to connect

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Networking - It's good to connect

Marketing for sales is about building relationships People generally do business with people that they know, like and trust. The exceptions are: a) you have such an amazing product/service that they might overlook personalities and/or b) no competitors… not too many businesses fall in this group! c) If you are selling very low-cost widgets, relationships […]

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Seven Summer Marketing Tips for Success

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Seven Summer Marketing Tips for Success

Although businesses don’t close during the summer, so much seems to get put on hold. Here are Spirus’ seven top marketing tips for summer success, to ensure your marketing comms are ready to go when we’re all ‘back to school’ in September, while your competitors are still brushing off the sand!

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Case study: Lead generation in a niche market with Spirus

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Case study: Lead generation in a niche market with Spirus

Lead generation in a niche market with Spirus – how a connected campaign attracted new business. The family-run twin businesses of the Newmarket Paint Company and Newmarket Decorators were established back in 1983. Renowned for quality craftsmanship and expert service, they provide domestic and commercial decorating services, as well as producing their own paints and […]

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Networking – South African style!

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Lead generation with Spirus Marketing

We had a wonderful morning of networking last Friday at The Racing Centre in Newmarket. This was our 10th South African Chamber of Commerce UK meeting since the #EastofEngland group’s inception last year. We have grown and we have now regular attendees as well as new visitors every time. If you have never been and wanted to know how a typical […]